First of all, we should understand that people’s are changing day by day, their needs, thier wants, thier attitude towards product are changing according to time due to change in culture, mindset and upbringing.
So, we need a change in our marketing strategy with time. There is nothing called perfect strategic plan to sell any kind of product.
What change we should made?
First of all, you should present your product to a needy one. Now a days in order to sell more and more salesperson are rushing towards crowd who don’t even need it. Price and quality doesn’t influence sales if shown to a right person. Just think why would you buy a product worth a 1 INR if you don’t need that. It’s not like You’ll buy a cheap product even if you don’t need them. Nope never, if you do so, you shouldn’t do so.
A middile class person who don’t even afford to educate his/her child in a big universities are also doing by taking education loans and by cutting thier daily expenditure. Why? Why so? Just because they think that it’s a need, an important need to educate his/her child for his better future or career.
So, price doesn’t impact, content does!
What you’re selling is important and with whom you are selling is most important.
So, never rush to sell, you’ll be loosing time, money and energy unknowingly.
If you present your product to a needy one, you don’t have to convince him/her to buy your product. You just have to explain the uses and features other things they’ll understand by self and the main thing consumer retention will also be stable.
Now a days companies like Google, Amazon are able to connect with mankind. What you really want, they knows and they’ll will show you advertisement of that product only, so in this case there is more possibilities that you’ll buy that product.
We all know that it’s an era of digital marketing so selling a product is getting easier and easier day by day. You don’t need to go to doorstep for presenting or you don’t need to open an outlet for selling. You just have to have a online platform with a good traffic and a genuine products that’s all.
Wise Words 